Expand Your Church’s Internet search engine Get to!
One of the major objectives of a Church internet site is typically to draw in the interest and interest of people that are “church shopping”. There are lots of ways to do that, (which we will cover at a later date), however one of the issues several churches in urban areas run in to is the geographical scope of the visitors they wish to draw in.
If you remain in a suburb, you do not really intend to only have your site pop up in internet search engine for your town, do you? Of course not! I would wager a lot of your participants originate from towns as well as suburbs surrounding your location. Yet if you simply produce your site for your town, individuals that may be 2-3 mins away will certainly never ever find you if they are searching the major online search engine for a church. Why? Generally individuals will type their location right into the search. As an example, when I was church purchasing a couple of years earlier, I searched for “church arlington heights il”, before I carried on to search denomination sites. This search will usually not bring up a church in a surrounding suburban area.
Oh sure, you can include various other towns to your keyword phrases meta tag, yet that may only get you presence on the third or even 100th page of listings of churches in those communities. That’s not fairly good enough! What would certainly you claim if I told you there was a proven way to get your Church provided in the top 10 for each surrounding town you wished to target? Its real, as well as can be done fairly quickly without even having to submit your site to the internet search engine.
Let me offer you an example, St. Paul UCC lies in Palatine, IL. The site has been developed so that the key words meta tags include numerous close-by residential areas. Yet after an entire year, St. Paul still did not also put in the leading 300 on ANY of the search engines when searching for “church mt. prospect il” (among the closer suburbs)! In June, we carried out a number of new web pages for St. Paul – each of them targeting a certain residential area. Within 2 weeks, when doing a search on “church mt. possibility il”, St. Paul was ranked in the top 30’s to top 50s by ALL of the top name online search engine. Wow! What a jump! In August we carried out a few small tweaks and by September, St. Paul was placed in between 5-12 on EVERY internet search engine for that same key words phrase. You can see the exact same results! Have a look at the web page we produced for St. Paul that concentrates on the community of Mt. Prospect. This web page alone raised our SERP by over 300 places in TWO weeks.
If you are interested in several of the various other strategies we made use of to further increase the SERP for this church in over 5 surrounding suburbs, send us an email. Our Search Engine optimization program for Churches is really fairly valued as well as we will do a FREE quick analysis of your major website to see simply how internet search engine friendly it is – or isn’t!